The development of liquor is closely related to history and culture, and every historical stage is inseparable from the ornament of liquor. From a certain point of view, the form of liquor can not only see the social evolution, but also see the circulation of culture.
In the current liquor market, high-end sauce wine customization has been attracting much attention. On the one hand, it is because the partner of customization itself is extremely testing the strength of the wine company, and on the other hand, it is difficult for the customized products to meet both high-end taste and cultural bearing.
GUI Grain Wine Industry Group has always kept improving on the high-end sauce wine customization track, and now with the cultural context as the connection, and Yixing Cao Anxiang Zisha Art Institution jointly produced "Guizhou GUI grain wine" (Dingsheng China Collection souvenir wine), which has received a lot of attention from inside and outside the industry, and began a new chapter of high-end sauce wine customization.
Recently, the 131st incense stove donation ceremony of Cao Anxiang, the master of the merit of Chinese ceramic purple sand art, was held in Jiuhua Mountain. More than 400 believers and guests were invited to witness the donation ceremony. At the banquet, many guests tasted "Guizhou GUI Grain wine" and gave a high evaluation.
As the contemporary "China's first purple sand incense burner" master Cao Anxiang, born in a pottery family, is Gu Jingzhou's disciple. He has his own unique views on Buddhist culture and integrates its culture into the creation of purple sand incense burner. It is reported that over the years, Cao Anxiang has donated more than 130 sets of purple clay incense burners and 180 sets of various purple clay POTS to more than 100 temples at home and abroad.
His works are well known, the incense burner of Prosperous China is collected by the National Museum of China, and the Dragon Pot of China is of great historical significance for promoting the peaceful reunification of the motherland and promoting the peaceful development of the world, and is known as a "modern national treasure".
"Guizhou GUI Grain Wine" (Dingsheng Chinese Collection of commemorative wine) wine body flavor is thick, selected more than 20 years of old wine for small batch allocation and bottling, has the elegant wind, can reflect the unique identity, but also has a high collection value.
The cooperation between Guiliang Wine Group and Yixing Cao Anxiang Zisha Art Institution is a strong alliance, which represents the further development of Guiliang Wine Group, and also reflects that Guiliang Wine Group not only has the operation ability of modern Internet logical thinking, but also adheres to the inheritance of traditional Chinese culture.
In the future strategic layout, Gueliang Wine Group will still take the customized wine business as a long-term development track, provide exclusive customized services for different types of customers around the world, perform differentiation in product taste, packaging design, marketing channels and other aspects, and focus on product research and development and brand building. The research and development of consumer behavior habits, regional market differences, product taste and other areas as the direction to achieve more long-term goals.