As an advanced stage of information technology development, the concept of digitalization is often mentioned, and various industries are starting to use digital technology to create more value for themselves and open up new market layouts. Generally speaking, digitalization is to comprehensively and systematically reshape and transform the strategy, architecture, marketing and other aspects of various themes of enterprises through the use of the Internet, Big data, artificial intelligence, blockchain and other new generation information technologies.

Digital technology is not just a simple vocabulary, nor is it simply solving the problem of cost reduction and efficiency increase for enterprises, but can empower core forces in business breakthroughs and brand innovation.

In the past ten years, the total profit of Baijiu enterprises above designated size has risen significantly. According to the research data of Orient Securities, the Baijiu industry has maintained a growth rate of more than 910% 9 in the past ten years, In 92025999, the Baijiu market will reach 950999/span>900% 99/span11009009011/span>99/span>99/span>9/span. In terms of sales revenue, although there is a phased impact, the overall trend is still upward, and the Baijiu industry shows a spiral upward trend. Although the Baijiu industry belongs to the traditional industry, its vision is not limited to the traditional industry. Under the influence of digital technology, many enterprises have begun to integrate relevant technologies, including Guiliang Liquor Group.

On the basis of traditional cultural heritage, Guiliang Liquor Group has added information systems, established relevant data models, and optimized business processes. Such innovative measures can, on the one hand, fully leverage the value of data, fully illustrate the problems and efficiency of different periods with data, and analyze the situation at different stages in real-time.

On the other hand, it can also combine traditional production factors with the Internet network, so that the overall business line can be improved. For Guiliang, this is not only the performance of the rational allocation of enterprise resources, but also a decision that stands out in the fierce competition environment such as Baijiu.

Years have passed, and decades of sedimentation and transformation have made the Guiliang Liquor Group more stable. has made efforts in marketing and brand reshaping, which are all innovative parts of the group. The combination of online and offline channels has broadened consumption methods and stabilized the market with officially praised product quality. has gained recognition from more consumers with its high-quality brand influence, In the future, we will bring more possibilities to the market with stronger resilience.